Marketing Dello Sport

AZIENDA MODERNA

Marketing e management dello sport. Analisi, strategie, azioni

MANAGEMENT TOOLS

Sport marketing e comunicazione. Dal digital fan engagement alla gestione delle sponsorizzazioni

Franco Angeli

Il marketing e la comunicazione nello sport. Lo scenario dell'entertainment business

Human Kinetics

Sport Marketing                                  

Human Kinetics

Sport Marketing (English Edition)                

Palgrave Macmillan

Sports Marketing: A Global Approach to Theory and Practice (English Edition)

Routledge

Sports Marketing: A Strategic Perspective (English Edition)

Sport Marketing (English Edition)                

Routledge

Sports Marketing: A Strategic Perspective, 5th edition

Sports Marketing: How U.S. Teams Make Money (English Edition)