Data Science For Marketing

Maggioli Editore

Data science marketing. Applicazioni data driven nel digital marketing

Data Science of Marketing (English Edition)      

Pearson FT Press

Marketing Data Science: Modeling Techniques in Predictive Analytics with R and Python (FT Press Analytics) (English Edition)

Wiley

Mastering Marketing Data Science: A Comprehensive Guide for Today's Marketers (Wiley and SAS Business Series) (English Edition)

Packt Publishing

Data Science for Marketing Analytics - Second Edition: A practical guide to forming a killer marketing strategy through data analysis with Python

Packt Publishing

Data Science for Marketing Analytics: Achieve your marketing goals with the data analytics power of Python (English Edition)

KenBellMedia

Marketing Science: Data-Driven Strategies for Social Media Marketing Science (English Edition)

Packt Publishing

Hands-On Data Science for Marketing: Improve your marketing strategies with machine learning using Python and R (English Edition)

Kogan Page

Humanizing Big Data: Marketing at the Meeting of Data, Social Science and Consumer Insight

GRIN Verlag

Big or Smart Data? Recent trends in Data Science for sales and marketing: An empirical analysis of the consumer-packaged goods industry (English Edition)